Globaloney? Let’s Ask Rupert!

By On May 15, 2007 · 6 Comments

This is gonna make BizzyBody‘s head explode. Rupert Murdoch, CEO of News Corp. and conservative media tycoon, made the following statement on May 9, 2007:

I?d like to tell you about a new initiative we’re undertaking at News, one that will affect us all.

As many of you know, I grew up in Melbourne, Australia and the last few months and years have brought some changes there:

In Melbourne, 2006 was the 10th consecutive year with below average rainfall. And 2005 was the hottest year on record throughout Australia.

Australia is suffering its worst drought in 100 years.

Now, I realize we can’t take just one year in one city or even one continent as proof that something unusual is happening. And I am no scientist.

But I do know how to assess a risk, and this one is clear.

Climate change poses clear, catastrophic threats. We may not agree on the extent, but we certainly can’t afford the risk of inaction, and we must transform the way we use energy…

Uh, damn. What will the globaloney crowd do now? The knot at the end of their delusional rope is becoming frayed.

The Independent (UK – not Murdoch owned) called it:

one of the most unexpected conversions since Saul of Tarsus hit the road to Damascus

They also reported Sunday that we might start seeing more global warming programs on Fox News (should be fun to watch):

But the main thrust of the campaign will be “to inspire people to change their behaviour” through films, television productions and news operations. It will aim “to weave this issue into our content, make it dramatic, make it vivid, even sometimes make it fun”.

[patiently awaits forthcoming wingnut spin]

Murdoch, ever the conservative, did get in one last dig on West Coast libs:

“Imagine if we succeed in inspiring our audiences to reduce their own impacts on climate change by just 1 per cent. That would be like turning the state of California off for almost two months.”

OK, so let me get this straight. Fox is going green while CNN broadcasts Beck dung? I think there was an art exhibit about this last year.

Evangelize!
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  • http://bizzyblog.com Tom Blumer

    Corporate opportunism.

    Fox News is fair and balanced because Murdoch saw a business opportunity, not because he himself is fair and balanced. Same with NY Post.

    Same here.

  • http://www.plunderbund.com Eric

    LOL. So he’s lying when he says he knows how to asess risk. You’re a piece of work.

    It will be fun to see if Fox News begins to espouse such green values. Gonna be some interesting shape shifting to watch.

    I might buy your BS spin if Rupert’s companies made PVs or hybrid cars. They don’t.

    So what you are saying basically is that Rupert read the tea leaves and saw the conservative explosion and rode it. Now he smells the implosion and the move to s more sensible Earth-friendly ethic and he’s going to ride that.

    I’m actually OK with that. Whatever it takes. I applaud conservatives for making the move toward sustainability and away from denial. Join us.

  • http://www.plunderbund.com Eric

    #1: The reality is I don’t care if it is opportunism, a principled position, or a dare from a rich friend. If he does it and leads the way for others to follow him (they will – everyone follows him), then this is a victory and Gore showing An Inconvenient Truth at his corporate retreat last year paid off.

    Rupert’s nose is the best in the business. He’s one of the only media mogul types who get new media – or seems to. He appears to be ready to transform the newspaper industry also. So even if this is a calculated business decision – and with him nothing is purely NOT – I’ll take it. I don’t care about method, only results. The fact that we have to get business to change the way it looks at sustainable practices is as clear as clear can be.

    I heart Rupert Murdoch. Time will tell if Fox News turns away from right-wing propaganda to actual fair and balanced reporting – especially on issues related to the environment. There’s hope now I guess…

  • http://www.plunderbund.com Eric

    Another quick idea. Rupert could reduce his carbon footprint immediately by firing Sean Hannity. Net reduction in hot air seen almost instantly.

  • http://bizzyblog.com Tom Blumer

    Wow, this has you worked up.

    Rupert is a lib. He probably believes his own globaloney AND sees a bizop in it, but as a businessperson he’s not about to move Fox away from Fair and Balanced, because your wishes to the contrary there is no implosion in sight (leveling, perhaps). In fact, all indications are that he’s going to bring Fair and Balanced to TV business news too….. finally.

  • http://www.plunderbund.com Eric

    Heh. Not worked up at all. I think it’s great. Rupert a lib. LOVE that. So it’s a “leveling”. I’m going to have to remember that for the next pendulum swing.

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