In what is sure to set heads spinning over at RABid, the Nielsen ratings now have Univision as the #1 network.
Univision captured the #1 network ranking among all Adults 18-34, not just Hispanics, and outdelivered ABC, CBS, NBC, FOX and CW for the entire first week of Nielsen’s single national panel (NPM).
In the first entire week (8/27/07-9/2/07) since all networks were reported from one single ratings sample, Univision ranked as the #1 network with an +11% advantage over its nearest competitor, FOX, and beating ABC by +43%, CBS by +42%, NBC by +57%, and fully +125% ahead of CW for all Adults 18-34, not just Hispanics. Univision was also the #1 ranked network all night every night Monday through Friday last week among the same coveted young adult demographic.
Time to start brushing up on your spanish, jefe!
Budget Watch
